Every marketing initiative starts with a fresh idea. Somewhere either a brainstorm erupted in a private time or meeting or a customer voiced a need and you awakened.
What do you do with that fresh idea?
Do you run rampaging through your team and ask them to “get on it!”?
Do you get tied up in a single sale and miss big movement?
Do you thoughtfully consider your options and begin analysis never to come to a conclusion?
Do you gather a group of agents and brainstorm?
Do you pay an exorbitant fee to an advertising agency to develop it for you?
Do you throw the idea out on the internet to one of a thousand groups on linkedin or g+ or a blog?
How can you get this thought blurb from being just an idea to something that will potentially produce income and generate qualified leads for you as a marketer of your services?
Okay here is a new and quick tool to help. It doesn’t do it all, but pretty close.
Blog | Big Dog Innovations | Your Marketing Department’s Secret Weapon http://bgdg.co/SuccessfulMarketingCampaigns